Schools and districts across the United States annually invest substantial resources, both in terms of time and finances, into professional development (PD) programs for their teaching staff. This critical investment is intended to enhance pedagogical skills, integrate new technologies, and keep educators abreast of evolving best practices. However, the efficacy of these programs often varies widely, with many educators reporting dissatisfaction with traditional, passive PD models. A recent event, orchestrated by educational consulting firm Berkeley LTC, showcased a compelling blueprint for designing professional learning experiences that demonstrably elevate teacher engagement and foster deeper application of new knowledge. This innovative approach, championed by Jenn White and Josh Kurzweil, introduces three key strategies: Pre-During-Post (PDP) content engagement, Curated Q&A sessions, and interactive Poster Sessions.
The event in question, held last fall for a large local educators’ union, served as a live demonstration of these principles. While the core components—a 40-minute keynote and an hour-long workshop—were standard fare, the overall architecture of the day profoundly distinguished it from typical professional learning experiences. The presenter, a seasoned educator and observer of PD dynamics, noted the palpable shift in participant energy and focus attributable to Berkeley LTC’s meticulous design. This successful implementation provides a valuable model for K-12 and higher education institutions seeking to maximize their PD investments.
The Challenge of Traditional Professional Development
For years, the landscape of teacher professional development has been a subject of extensive debate and frequent criticism. Surveys, such as those conducted by organizations like TNTP (formerly The New Teacher Project), have repeatedly highlighted a common sentiment among educators: much of current PD is ineffective, irrelevant, or fails to translate into practical classroom application. A 2015 study, for instance, found that teachers spent an average of 67 hours on PD each year, yet only 30% felt it significantly improved their teaching. This disconnect often stems from formats that prioritize information dissemination over active learning, reflection, and collaborative application. Common pitfalls include one-off workshops, generic content that lacks relevance to specific classroom contexts, and a dearth of follow-up support.
Recognizing these systemic issues, educational leaders and researchers have increasingly advocated for a paradigm shift, moving away from a "sit-and-get" model towards sustained, job-embedded, and highly collaborative professional learning. The strategies employed by Berkeley LTC directly address these calls for more impactful PD by intentionally embedding mechanisms for active participation, critical thinking, and peer-to-peer learning throughout the entire day.

Berkeley LTC’s Foundational Principles: A TESOL Influence
At the heart of White and Kurzweil’s innovative approach lies a deep commitment to pedagogical principles derived largely from their backgrounds in Teaching English to Speakers of Other Languages (TESOL). A cornerstone concept they integrate is "loop input," coined by teacher educator Tessa Woodward. Loop input posits that participants learn instructional methods most effectively by experiencing those methods themselves as learners. As White articulates, "Everything that we’re asking our instructors to do, we also want to model in the design and the delivery of our professional development." This philosophy ensures that the learning environment for teachers mirrors the optimal learning environment they are encouraged to create for their students.
This commitment to modeling effective instruction, buttressed by extensive research into cognitive science and adult learning—including insights from works like Daniel Willingham’s Why Don’t Students Like School?—has culminated in Berkeley LTC’s proprietary "Principles of Learning." These sixteen principles serve as a comprehensive guide for all training provided and professional learning experiences designed by the firm, ensuring a consistent and evidence-based approach to fostering deep learning and skill transfer.
A Day Reimagined: Chronology of Innovative PD Strategies
The professional development day for the union instructors unfolded with a deliberate sequence of activities, each designed to maximize engagement and learning.
Phase 1: Pre-During-Post (PDP) for Keynote Engagement

The day commenced with a 40-minute keynote address, a common feature in large-scale PD events. However, instead of passively receiving information, the 200+ attendees, seated at tables of approximately ten, were guided through a Pre-During-Post (PDP) framework.
- Pre-Keynote Activation: Before the presenter even took the stage, participants engaged in a brief, structured discussion at their tables. They explored questions pertinent to the keynote topic, activating prior knowledge and setting a mental framework for what was to come. A simple outline of the upcoming presentation was also provided, allowing participants to preview the content. This initial "pre" phase served to prime their minds, establish relevance, and foster anticipation, ensuring mental engagement before the formal presentation began.
- During-Keynote Focus: During the keynote, participants were encouraged to use the provided outline for note-taking. This structure offered a scaffold for processing information, helping to focus attention and organize incoming knowledge, moving beyond mere consumption to active reception.
- Post-Keynote Debrief and Application: Immediately following the keynote, participants transitioned into breakout rooms. Crucially, these groups were intentionally mixed, comprising educators from different regions and subject areas. This facilitated diverse perspectives during the debriefing sessions. Guided by dedicated instructor coaches, participants clarified concepts from the keynote, shared personal takeaways, and, most importantly, brainstormed concrete ways to apply the new ideas in their own classrooms.
Two elements made this PDP process exceptionally powerful. First, the entire sequence was integrated on-site and in real-time. This continuity ensured that the preparation, keynote delivery, and immediate processing occurred within the same fresh context, creating a shared foundation for rich discussion. Second, the presence of instructor coaches in every breakout group was pivotal. These coaches, who had participated in the pre-keynote discussion and listened to the keynote alongside participants, served as skilled facilitators. They maintained momentum, kept discussions focused, and ensured that every participant extracted maximum value from the collaborative reflection time. The role of these coaches underscores the importance of skilled facilitation in transforming group discussions from informal chats into productive learning opportunities.
Phase 2: Curated Q&A – Elevating Participant Voice
Following the initial breakout sessions, a 30-minute Q&A session was scheduled, a typical element in many conferences. However, White and Kurzweil meticulously restructured this common practice into a "Curated Q&A," dramatically enhancing its effectiveness and relevance.
- Pre-Submission of Questions: During their breakout sessions, instructor coaches distributed index cards to participants, inviting them to write down any questions that arose from the keynote or subsequent discussions.
- Coach-Led Curation: The instructor coaches then collected these cards and, within their groups, consolidated similar questions, identifying overarching themes and selecting the most pertinent and insightful queries. This step prevented repetitive questions and ensured that the subsequent Q&A addressed the most pressing concerns of the broader group.
- Centralized Question Collection: The curated questions were then submitted to the event organizers. This central collection point allowed for a final review, identifying commonalities across all groups and ensuring that the final selection of questions represented the diverse needs and curiosities of the entire audience.
- Targeted Responses: The presenter then addressed these pre-selected, high-quality questions. This format ensured that the Q&A was highly efficient, focused on collective learning, and provided answers that were genuinely sought by the participants, rather than being dominated by a few vocal individuals or niche inquiries.
This systematic approach to Q&A, requiring minimal resources—just index cards and a little extra time—demonstrated a profound improvement in the quality of interaction and the perceived value for participants. It transformed a potentially chaotic or unrepresentative segment into a highly productive dialogue.
Phase 3: Poster Sessions – Harnessing Internal Expertise

The middle portion of the day included lunch and additional workshop-type sessions. Before the final Q&A and closing remarks, a unique and highly effective "Poster Session" was introduced, leveraging the rich internal expertise present among the instructor coaches themselves.
- Coaches as Presenters: Instructor coaches, who had been facilitating discussions throughout the day, were tasked with creating and presenting their own poster sessions. These posters showcased their individual expertise, innovative classroom practices, or successful strategies related to the broader themes of the professional development.
- Informal, Interactive Learning: Participants were given dedicated time to circulate among these poster stations. This informal setting encouraged one-on-one or small-group interactions with the coaches, allowing for deeper dives into specific topics, personalized questions, and direct peer learning.
- Practical Application and Networking: This format fostered a dynamic environment for sharing practical strategies and building professional networks. Teachers could seek out coaches whose expertise aligned with their specific needs, gathering actionable insights and establishing connections for future collaboration. The poster sessions transformed passive attendance into active exploration and personalized learning.
This strategy capitalized on the hidden wealth of knowledge within the participating educators, turning facilitators into experts and providing a multi-faceted learning experience that went beyond the keynote and workshops.
Broader Implications for Educational Practice
The Berkeley LTC model, while seemingly simple in its individual components, offers a powerful, cohesive framework for revolutionizing professional development. Its success with a large union event underscores its scalability and adaptability across diverse educational settings.
- Enhanced Teacher Engagement and Retention: By fostering active participation, critical reflection, and opportunities for application, these strategies directly address common complaints about traditional PD. Engaged teachers are more likely to feel valued, see the relevance of their learning, and ultimately, be more satisfied and effective in their roles. This can contribute significantly to teacher retention, a critical issue facing many school districts.
- Improved Student Outcomes: Research consistently demonstrates a strong link between high-quality professional development and improved student achievement. When teachers are equipped with practical strategies, deeply understand pedagogical concepts, and are supported in implementing new practices, the positive impact cascades directly to the classroom. The PDP model, in particular, ensures that new knowledge is not just received but actively processed and considered for immediate application.
- Cost-Effectiveness: While implementing these strategies requires thoughtful planning and dedicated facilitators, they do not necessarily demand exorbitant budgets for external consultants or complex technologies. The emphasis on leveraging internal expertise (as seen in the Poster Sessions) and structured, collaborative learning maximizes the value of existing resources.
- Fostering a Culture of Continuous Learning: By embedding structures for discussion, feedback, and peer-to-peer exchange, this model helps cultivate a professional learning community within schools. It shifts the perception of PD from an obligation to an ongoing, collaborative journey of growth.
As Josh Kurzweil aptly observed, "You can experience something, but then kind of yadda yadda yadda it and not really understand what just happened and how you felt." The Berkeley LTC strategies deliberately "slow things down" just enough to enable that crucial processing and understanding. In an era where educational demands are constantly evolving, adopting such thoughtfully designed professional learning experiences is not just an option but a strategic imperative for schools and districts committed to empowering their educators and, by extension, enriching the learning experiences of their students. The success of this model provides a compelling blueprint for other institutions striving to transform their professional development from a periodic chore into a truly impactful catalyst for educational excellence.



